A British entrepreneur has created the world's first glow-in-the-dark ice cream - using jellyfish.
Charlie Francis has harnessed the fluorescent properties of the marine animal to develop the luminescent snack.
He came up with the idea after reading a research paper on jellyfish and convinced scientists in China to chemically recreate the glowing protein.
The ice cream reacts with the eater's tongue - raising the pH level in the protein and making it glow.
Chris says because the ice cream lights up when it reacts with the heat of the mouth it means the more you lick, the brighter it becomes.
Charlie, founder of the 'Lick Me I'm Delicious' ice cream company, said: 'It is incredible stuff but still at very early days in terms of production, so £200 gets you about 2g of the stuff.